Canadians across Western Canada are invited to participate in the Save On Foods "Share it Forward," campaign this weekend.

Greg Holmes, Manager of the Okotoks store, says the initiative will support food banks in local communities where Save On stores are.

" 25 per cent of net proceeds of all Western Family items sold in our stores company-wide are going to support the local food banks in all the various communities that we have stores in," he said.

Holmes says all proceeds stay in the community, with Save On Foods making its own generous contribution, as well.

" Funds raised in each community stay in the community, and the company has made the decision that they will donate $250,000 over all," said Holmes.

Each year, Save On Foods donates food and goods worth over three million dollars to local food banks in Western Canada, along with cash raised through community and store initiatives and fundraisers.

This is the first year the corporation has launched the initiative, which will become an annual event going forward.

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